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Media of Mass Communication, The, Books a la Carte Plus MyCommunicationLab (9th Edition)
John Vivian
Loose Leaf. Allyn & Bacon 2009-09-07.
ISBN 9780205772568
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Buy from Amazon.co.uk
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Publisher description
For today's busy student, we've created a new line of highly portable books at affordable prices. Each title in the Books à la Carte Plus program features the exact same content from our traditional textbook in a convenient notebook-ready, loose-leaf version - allowing students to take only what they need to class. As an added bonus, each Books à la Carte Plus edition is accompanied by an access code to all of the resources found in one of our best-selling multimedia products. Best of all? Our Books à la Carte Plus titles cost less than a used textbook!
Rich with contemporary issues and trends, Vivian's The Media of Mass Communication 9e balances the principles and foundations of media literacy with lively examples, streamlined coverage, and a robust media package. Widely praised for its dynamic writing style, this ninth edition engages the reader with up-to-date and relatable examples, a vibrant new design and photo program, and an abundance of multimedia resources
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Media of Mass Communication, The, Books a la Carte Plus MyCommunicationLab
Book reviews » Media of Mass Communication, The, Books a la Carte Plus MyCommunicationLab (9th Edition)
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